Measurable Marketing and Web Solutions for the Games Industry
Game Marketing Dockyard
Does your game marketing sometimes feel like a voyage on the high seas without a compass? Our Game Marketing Dockyard gives you a comprehensive toolbox that enables your team to make data‑driven decisions in marketing your game. Less gut feeling, more measurability in your game marketing.
Our solution for measurable and actionable online game marketing – built for game publishers & indie developers.
Your Recipe for Data-Driven Game Marketing
At Terovania Solutions, we’ve developed the Game Marketing Dockyard – a modular toolkit built for studios and publishers who want to market their games in a smart, scalable, and data-driven way. Our packages combine conversion-optimized landing pages, fully trackable and GDPR-friendly Steam® widget integrations, analytics & UTM setup, and automated dashboards – designed to measure what matters and help your game marketing campaigns succeed.
We handle the messy backend: consent management, tracking code implementation, performance monitoring, and regular reporting. You focus on making great games – we’ll make sure the world sees (and buys) them. Whether you’re launching a new title or optimizing your legacy campaigns: let’s talk!
Organizations We Work With
We are proud members of the German industry associations game and gamesAHEAD – valuable networks that root us deeply in the industry and help us build strong partnerships and business relationships. Years of collaboration with leading marketing agencies such as SYZYGY Group and ATZ Group Group have given us additional experience and sector expertise in digital marketing that benefits our clients.
The Building Blocks for Successful Game Marketing
Page Forge
Forging the Perfect Website for Your Game Marketing Adventures
The foundation of successful marketing for your game is a responsive, conversion‑optimised landing page, which we create for you following all current best practices. We place special emphasis on privacy (GDPR/DSGVO) and accessibility (WCAG/EAA). A tight integration with distribution platforms like Steam® (e.g. via our own Steam®-Widget als WordPress-Plugin) and the inclusion of analytics and marketing technologies, as well as SEO‑optimised data, round off our web design and ensure optimum discoverability. This creates the ideal starting point for your marketing operations and lays the foundation for a successful game launch. You’ll be prepared for all adventures on the rough seas of online marketing!
Marketing Compass
Transform Raw Data Into Eye-Catching Dashboards
Your interactive campaign command bridge: Our analytics and dashboard tools let you keep track of all your marketing campaigns. See in real time how your actions are performing, what they cost and make data‑driven decisions. Which channels bring in the most players? Which ad creatives are most cost‑effective? And which campaign yields the highest return on ad spend (ROAS)? All of these questions can be answered with our visually appealing, pragmatically designed marketing dashboards. Using proven marketing technologies such as Google Analytics 4 and Google Looker Studio, we connect your engine room to the command bridge, giving you full control over your marketing budget and website performance at all times.
Privacy Lighthouse
Navigate Privacy Law With Ease
Do you feel lost on the rough seas of data‑protection requirements in online marketing? Don’t worry — with our privacy & compliance package you can navigate all legal requirements safely. In cooperation with our partner erecht24 we ensure that your site meets current requirements relating to privacy, legal notices and accessibility statements. In addition to vetted legal texts, we implement a cookie banner so you can offer your visitors full transparency about the technologies you use and obtain valid consent for your tracking tools.
Maintenance Packages
A successful launch is only the beginning. We won’t leave you alone after the initial setup. Our two maintenance packages offer the ideal support for continuous care and ongoing development of your project for as long as you need us.
Digital Dry Dock
Regular Maintenance and Updates
Our technical maintenance package ensures that your website always remains up‑to‑date. We take care of regular updates, backups and security checks so you can concentrate fully on your core business – without worrying about data loss or downtime.
Data Lookout
Monthly Consulting and Data Analysis
Our monthly consulting service offers comprehensive data analysis and identifies new optimisation opportunities for your site and campaigns. We act as your reliable partner to take your marketing to the next level and make your game launch a success.
What Our Customers Say About Working With Us
We’ve had a long-standing collaboration with Christian and his team at Terovania. Their expertise in Data Analytics and Marketing Technology has made them a reliable strategic consulting and implementation partner for our marketing agency’s monitoring and reporting needs. From implementing Google Analytics to advising on GDPR-compliant cookie consent solutions and visualizing data with Google Looker Studio Dashboards, ATZ Group AG values the peer-level consultancy and proactive approach Terovania offers across all touchpoints.
Working with Christian Schaal from Terovania has been characterized by long-standing trust, a high level of reliability, and his great commitment. With his expertise in web content management and web data analytics (including data visualization), combined with a profound understanding of MarTech, he has been able to make decisive contributions to our agency. Thanks to Christian’s efforts, our collaboration with our agency clients in the field of web data analytics has improved significantly, enabling us to measure the success of our marketing actions even more precisely.
In our collaboration with Terovania, it was crucial for us at FLSC to have a reliable consulting partner for marketing technology implementation and data visualization solutions. Their expertise in web analytics, coupled with creative and user-friendly design of landing pages and websites, made a significant difference. The partnership enabled a seamless website relaunch for FLSC, resulting in a measurable increase in applications and leads, thanks to the comprehensive approach combining concept, design, implementation, and success measurement.
At Extremdigital GmbH, our collaboration with Terovania has been pivotal in delivering top-tier web data tracking and visualization solutions to our clients. By combining our expertise with Terovania’s mastery in Google Analytics 4 and Google Looker Studio, we have successfully developed customized, effective solutions that meet the unique needs of our clients. This partnership has not only enhanced our service offering but has also consistently driven superior results, ensuring client satisfaction and success.
Good Reasons To Work With Us
Marketing Services From And For Game Developers And Publishers
Terovania Solutions is one brand of the Terovania Group. We don’t just deliver marketing solutions to our clients; we also passionately develop video games under the Terovania Games label. Being game developers and publishers ourselves, we know exactly which challenges our clients face in the games industry when marketing their games.
Request a Free Consultation From a Game Marketing Expert
You are a game publisher or a self-publishing independent game developer looking for support in marketing and data visualization? Let’s combine forces and utilize our common passion for games together!
Benefits of Our Game Marketing Solutions
Our Unique Approach
With Terovania’s unique mix of creative vision and data‑driven insights, we enable game publishers and indie developers to thrive in today’s fast‑paced digital landscape. By combining the talents of a creative marketing agency, web analytics specialists and technology experts, Terovania empowers clients to successfully launch and monitor their game marketing efforts. We offer:
Order Your Personalised Game Marketing Dockyard
Discover the attractive packages we’ve created to combine the most important offer components for you.
Basic
1.400 €
1.120 €
Tailor‑made, responsive and conversion‑optimised landing page including our custom Terovania Steam® Widget.
🛡️Privacy Lighthouse Add-On:
Advanced
2.300 €
1.840 €
Includes everything from the Basic package
🧭 Marketing Compass Add-On:
Complete
5.000 €
4.000 €
Includes everything from the Advanced package and adds one year of maintenance and consulting services:
⚓ Page Dry Dock Add-On:
🔭 Data Lookout Add-On:
Basic
1.400 €
Tailor‑made, responsive and conversion‑optimised landing page including our custom Terovania Steam® Widget.
🛡️Privacy Lighthouse Add-On:
Advanced
2.300 €
Includes everything from the Basic package
🧭 Marketing Compass Add-On:
Complete
5.000 €
Includes everything from the Advanced package and adds one year of maintenance and consulting services:
⚓ Page Dry Dock Add-On:
🔭 Data Lookout Add-On:
All prices are net plus 19 % VAT. Prices are fixed for a defined scope of services. Additional requirements or later changes can incur extra costs.
Our Custom Steam® Integration Widget for WordPress
We create custom web solutions tailored to the needs of your game. Therefore, we’ve also built our own WordPress plugin: Terovania Game Marketing Widgets for Steam® – available for free in the official WordPress.org Plugin Directory. Click here to see a demo of the widget in action: Demo Showcase
Installation and configuration of this plugin is part of all our Page Forge packages and offers:
One-Stop Web Design and Web Hosting
Every website needs a server and domain to be accessible. We can not only design and build your new game landing page, but also host it and make it accessible to the internet, so you have one point of contact for everything related to your website operations. Our team can also advise you on choosing and registering a suitable domain that perfectly fits to the name and the brand message of your game.
Services That Drive your Game Marketing Forward
With broad expertise in web design, web development and web analytics we unite all the disciplines needed to implement and maintain measurable online marketing infrastructure under one roof.
Website Design & Development
Get a tailor-made website or landing page that perfectly represents your brand and builds the perfect foundation for your campaign’s success and measurement.
MarTech Implementation
Leverage the power of marketing technology to drive growth and efficiency. We implement all the necessary tools to collect and process your marketing data.
Data Visualization
Use your collected data to create valuable insights and identify optimization potential. We create comprehensive dashboards and charts to visualize your performance.
Frequently Asked Questions
Compare Offer Packages
|
Basic 1.400 € |
Advanced 2.300 € |
Complete 5.000 € | ||
|---|---|---|---|---|
🛠️ Page Forge |
1.000 € (one-time setup fee) | |||
🛡️ Privacy Lighthouse |
400 € (one-time setup fee) | |||
🧭 Marketing Compass |
900 € (one-time setup fee) | |||
⚓ Digital Dry Dock |
75 €/month (or 900 €/year) | |||
🔭 Data Lookout |
150 €/month (or 1.800 €/year) |
All prices are net plus 19 % VAT. Prices are fixed for a defined scope of services. Additional requirements or later changes can incur extra costs.
Request a quote
And Get A Free Consultation Call
Request a tailored quote and a free consultation call. If you’re interested in one of our packages, our experts will happily prepare a personalised offer for your project – tailored to your needs and the requirements of your game’s marketing campaign.
Want to Do It Yourself?
No problem – you can also implement all of the above services yourself. Better yet: we’ve written a blog post and recorded our Terovania Talk “Messbarkeit statt Bauchgefühl: So machst du das Marketing für dein Spiel messbar” (currently only available in German) at GermanDevDays 2024 to give you an overview and guide you through all the necessary implementation steps.
All trademarks, brand names, product names, trade names or logos used or mentioned on these pages are the property of their respective owners. Owners of rights are free to revoke use at any time. Terovania®️ is a registered trademark of Terovania UG (haftungsbeschränkt) in all member states of the European Union.